Sunday, February 24, 2013

Vine is Open for Business

1. Promotion
If you’re going to use Vine as a promotion, it can’t be a straight sell. It has to be more of a tease. “Look what we’ve got in the works but aren’t going to show you, yet…” If you do show what you’re selling, make sure there is another point of interest, like:
2. Story
Use your 6 seconds to create and resolve a conflict. Keep in mind that your story will loop, so it needs to make sense to a viewer who could come in at any point. Don’t try to tell a story that needs more than 6 seconds.
3. Point of View
Make use of the motion and multiple scene capabilities. This is not the medium for Panoramas. If you can think of a creative way to splice your video to give it an awe-factor then this app was made for you.

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